PURE GENIUS.

my mom and i are sitting here watching the sleezy tv tabloid inside edition and they just showed something that was so incredibly close to PURE GENIUS that i was on the edge of voting for hillary clinton for president.

this is the video that started it all:


it is campaign brilliance! it takes something that so many people have been talking about and invested in recently and makes that sopranos finale moment much more acceptable to those who were so upset by it. it also makes them real, and plays up moments from their life (see bill eating carrots instead of onion rings cause of his heart). i was totally floored by the whole thing in the best possible way. she has an AMAZING team of people behind her, with fantastic ideas.

so what ruined it for me? well, the whole thing is to reveal the song that she has choosen to be her campaign song. the parody does not reveal what the winning song is, but the tv show did. it turns out that the winning song is "you and i" by celine dion. america chose a celine dion song for hillary clintons campaign song! how awful!

now the whole having america vote for the song thing added to the brilliance of what her campaign team did, but that is risky business leaving it up to the public. plus it makes the public feel like they have had a helping hand in her campaign, and that she cares for and respects what they think. interesting huh? personally i'd be highly upset if that ended up being my song, but i am sure that she had some sort of say in what the choices for people to vote on would be.

just thought i'd share a slice of campaign/pr genius with all of you. i hope that you found it as amazing as i did.